Elevating Every Tropical Bite

Three generations of tropical farming expertise, vertically integrated operations, and premium produce programs built to help retailers grow.

Superior Tropicals, Zero Compromise

At Tierra Suelta, premium tropical produce starts at the source. From our family farms in Florida and Ecuador to our Primus-certified cooling and packing operations, we control every step of the process to deliver exceptional freshness, flavor and consistency. 

Our SunJoya™ brand includes tropical fruits, roots and specialty products packed for retail success and available throughout North America.

MORE THAN A GROWER, A TRUE TROPICAL PARTNER

From sourcing and packing to logistics and merchandising support, Tierra Suelta is built to support retailers at every stage of the supply chain. Our team works proactively to deliver the consistency, flexibility and premium quality needed to help tropical programs thrive year-round.

FRESHNESS MOVES FAST AT TIERRA SUELTA

Our produce is harvested six days a week and quickly pre-cooled in our on-farm facilities to protect flavor, extend shelf life and reduce shrink. With full-time agronomists overseeing production and an in-house quality control team monitoring every shipment, we maintain premium standards from field to retailer.

3 GENERATIONS OF TROPICAL FARMING EXPERTISE

The name Tierra Suelta — meaning ‘loose soil’ — honors the agricultural region in Eastern Cuba where the Abreu family’s farming roots began. Today, that heritage continues through vertically integrated farms in Florida and Ecuador, strategic sourcing partnerships across Latin America, and a commitment to elevating every tropical bite.

Elevating Every Tropical Bite

Superior Tropicals, Zero Compromise

MORE THAN A GROWER, A TRUE TROPICAL PARTNER

FRESHNESS MOVES FAST AT TIERRA SUELTA

3 GENERATIONS OF TROPICAL FARMING EXPERTISE

GREAT TROPICAL PROGRAMS START WITH GREAT PARTNERSHIPS